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The International Capitalist featuring John Gartner Updated: 2011-05-03 19:07:07 Description: The Hypomanic Edge of Successful Entrepreneurs: John Gartner Guests: John Gartner, Millie Myers, Valerie DiCarlo Think about the most successful entrepreneurs you know. What are their most noticeable traits? If you said "energetic," "competitive," "outgoing," and "in desperate need of sleep that you know they'll never get," then you're describing the idea of hypomania in a nutshell. John Gartner, a Baltimore-area psychologist whose groundbreaking book, "The Hypomanic Edge," addresses the role that hypomania plays in the life of a successful entrepreneur, using case studies of hypomaniacs you may have heard of: Christopher Columbus, Alexander Hamilton, Andrew Carnegie, and others. John joins "The International Capitalist" David Iwinski to discuss his ideas, and why a little hypomania can go a long way in business. Also on the Show: Effective Search Engine Optimization Techniques: Valerie DiCarlo and Dr. Millie Myers In this day and age, your company's website is one of, if not THE most important weapon you have to attract visitors and turn them into customers. So the question remains: is it working? Are you using the most effective search engine optimization (SEO) tactics to ensure that your company stands apart when somebody Google's your industry or area of expertise? To help answer these questions, Valerie DiCarlo, a Western Pennsylvania-based SEO and web consultant joins "The International Capitalist" David Iwinski and his guest co-host, Dr. Millie Myers, an executive communication specialist at Carnegie Mellon University. They discuss the role that internet marketing plays in putting forth a company's value proposition to the public, and ways to ensure that the company is taking full advantage of this strategy. LISTEN NOW | DOWNLOAD |
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