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Musicians Cooler

For the person who needs more gigs, more fans, more CD sales for their band, we recommend the Musicians Cooler. Featuring advice on marketing, resources, managing your band, using the Internet, promotion, and everything else "band related."

 

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Easy Video Player
Updated: 2012-02-13 03:57:33
Description: Today we continue our discussion of holding audtions (from last week) and questions to ask. I read a section from Get your band out of the basment (asn keep them out of the asylum). You can buy the book here. Thanks to everyone who chimed in on the d...more...

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Holding Efficient Auditions
Updated: 2012-02-05 20:40:01
Description: I am in a band that likes to fire people. We’ve gone through a drummer and a guitar player. Here are some tips I’ve picked up for doing auditions. 1. Give them three songs to learn of different styles. 2. Make sure the band knows those so...more...

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America’s Got You Buy The…
Updated: 2012-01-02 00:00:48
Description: I was listening to an interview of Music Business Radio with Cas Haley where he was talking about coming in 2nd on America’s Got Talent. This contest/reality show (of which I’ve never seen, I’ve given up on television). He mentions ...more...

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200k Profit at $5 a Piece
Updated: 2011-12-19 01:21:07
Description: Today I’m talking about a comedian who has made $200,000 PROFIT by selling directly to his fan base. His name is Louis C. K. and you can read about his new video using these links: http://news.yahoo.com/wake-up–media-moguls–louis-c-...more...

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Tips To Get More YouTube Traffic – Introduction to StumbleUpon
Updated: 2011-11-28 00:00:23
Description: Want more views to you YouTube videos here is a quick tip. 1. Do a search for the topic of your video. 2. Find the most popular video of that search result. 3. Look at the tags for that video and use the same tags. 4. Now when people watch the popula...more...

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Taking Credit Cards At Gigs
Updated: 2011-11-21 00:00:11
Description: I had signed up for a merchant account for my Internet business and got taken to the cleaners. It seemed like every time my authorize.net account sneezed it cost me 20 bucks. I was getting bills for 60 and 70 dollars for processing credit card paymen...more...

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Proper Communication Techniques to Connect With Fans
Updated: 2011-11-14 14:27:38
Description: How to Communicate With Fans So You Connect With Them (Instead of Bore Them to Tears) In the same way that there is an art and craft to songwriting, there is also a craft to writing and using language in general and these word-related skills can play...more...

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TheStage.tv – Virtual Open Mic
Updated: 2011-10-30 19:42:52
Description: Special thanks to Rich Palmer who clues us in on a new source for those who can’t tour. It’s at thestage.tv where you have a virtual open mic. When I went over to watch for a bit the talent ranged from “Talent? What’s Talent?&...more...

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Additional Income Stream For Musicians
Updated: 2011-10-13 00:00:21
Description: There are many ways to add income to your music business. You can do the obivous and see t-shirts and merch at yoru gigs, you can teach students (guitar for example), sell your music etc. But what about those days when there are no gigs, students, et...more...

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Reverb Nation’s Promote It Tool for Facebook – Bring in the Funk!
Updated: 2011-10-10 00:00:58
Description: I was reading an article by Brian Hazard is a recording artist with sixteen years of experience promoting his eight Color Theory albums. You can read the full article HERE, or just go to the Reverb Nation Promot It Tool. Here is a quick Video. Promot...more...

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Free Shopping Cart and Memberhsip Plugins
Updated: 2011-10-03 00:00:04
Description: If you are looking to sell digital downloads and t-shirts, we have a great FREE tool for you.  Woo Themes has created a free plugin call woocommerce which can add a very versatile shopping cart system – for free. This system provides: Reports ...more...

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Chickenfoot Videos Motivate Me to Purchase How About You?
Updated: 2011-09-27 07:04:28
Description: Chickenfoot features Sammy Hagar, Joe Satriani, Michael Anthony, and Chad Smith and they released their third album Chickenfoot III today. To help build up some buzz, they have released a series of videos that give you a double dose of “Behind ...more...

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He Gave Away His Entire CD For Free
Updated: 2011-09-23 04:52:11
Description: George Hrab gave away his entire CD for free as one giant file.  He spent lots of money recording it, and putting together a great package for the CD. He had a lot to lose, but he decided to use podcasting and give it away for free. The results? The...more...

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Ten Years of the Cooler – Joe Bonamassa Interview
Updated: 2011-09-08 05:37:48
Description: This was fun, and emotional for me. When I found the old audio that explained how I started the “Musicians Cyber Cooler Newsletter” in 2001 I went, “Holy Cow I’ve been doing this for 10 years.”  I’ve changed the n...more...

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Staing in their Face – Marketing Ideas from Audible
Updated: 2011-09-04 00:00:45
Description: The band I’m in started mid year. This is a horrible time to try and break into clubs. Then one of the clubs we were booked for the rest of the year decided to dump bands. We have no gigs for the rest ofthe year, so what do we do? 1. Divided th...more...

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Music Phone Book is Now Music Page
Updated: 2011-08-30 13:57:28
Description: We’ve talked about in the past that musicians need to be able to keep up with technology, and embrace the tools that are available (while not spending 24 hours a day on the computer and losing the magic that is meeting face to face). Many moons...more...

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Great WordPress Shopping Cart For Selling Digital Products On Your Website
Updated: 2011-08-23 00:44:46
Description: Someone had sent in an email about what shopping cart I use. I found a WordPress Plugin called estore that stops people from sharing the download link. The customer never receives the actual link to the file (its encrypted). You can use it create pac...more...

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Your Demo CD – Explain How Your Band Benefits Clubs
Updated: 2011-08-13 20:00:31
Description: When you are trying to get your first gig, you want to explain to the club or event how THEY are going to benefit. Late night TV infomercials help you understand the problem you didn’t know you have (Is your cheese crooked? Do you hate having w...more...

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Make Yor Own Rewards Program
Updated: 2011-08-10 02:43:38
Description: I just read about this service at punchtab.com where you can build your own loyalty program. While they have a built in catalog that gives away gift cards, you can make your own. Your fans/visitors get point for doing certain tasks each day at your s...more...

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Staying Professional at the Gig
Updated: 2011-07-24 19:23:52
Description: Today I podcast live from the banks of Lake Erie. Today I’m talking about leaving the Negative Nancy Attitude at home. I had an interesting gig that was supposed to be outside, and due to rain, was moved inside. Inside the club as noting but gl...more...

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Musicians Roadmap to Facebook and Twitter
Updated: 2011-06-27 00:00:46
Description: Two months ago, I began implementing Ariel Hyatt and Carla Lynne Hall’s strategy to increase my Twitter following, as laid out in their book Musician’s Roadmap to Facebook and Twitter. The basic idea is to follow potential fans in the hope that...more...

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There is No “L” in Viewbix
Updated: 2011-05-22 20:14:08
Description: Today I talk about a tool to spice up your youtube videos at www.viewbix.com (I say viewblix in the podcast). I also talk about (for those using WordPress ) Slide Deck. You can see it in action on my site www.morepodcastmoney.com We are also looking ...more...

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Assertive vs Aggressive
Updated: 2011-04-10 18:33:43
Description: Today I talk about how my bass player and I got into a finger pointing contest about our promo packs. Aggressive people want things their way and are hell bent on making their point of view be THE point of view. Assertive band members look to find a ...more...

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Root Music For Facebook
Updated: 2011-04-03 17:14:16
Description: Sound Cloud For Band Practice Notes This week we have some feedback from the audience. We had Carlos from www.bydefaultmusic.com who explains how he is using  www.soundcloud.com. He records practice then he and his fellow band members can leave comm...more...

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Should I Automate My Tweets?
Updated: 2011-03-27 19:43:26
Description: I’ve had people that are in my boat (not enough time to keep up with social media) ask me about automating their tweets, blogs, etc. Its an interesting question, but its not easy to answer. First I had to get educated a bit on exactly what is p...more...

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Grow Your Fan Base Using Facebook
Updated: 2011-03-20 16:18:17
Description: I was reading a great article about using Facebook to grow your audience. While it is geared toward Facebook, the principles apply to your website and blog as well. Here are a couple of snippets: 1. While the Internet has made it easy for the fans to...more...

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Give Your Audience Something to Chew On
Updated: 2011-02-28 00:00:36
Description: Helping the Press Interview You Yes I agree why should you help someone do their job? Well cause the better they make you look, the more people will be intrigues with you, and may want to know more about you and your music. David Hooper over at music...more...

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Mobile Activity
Updated: 2011-02-20 00:00:37
Description: Today we talk about Paypal Digital Goods. What people are NOT doing on their phone Looking for great deals on gear. Check out the Musicians Friend Stupid Deal of the Day HERE...more...

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Taking the Pulse of Your Audience
Updated: 2011-02-13 19:00:12
Description: Its always amazing as you work on your performance, you have some songs that you think will fill the dance floor, get the audience energized, and launch the show to a new level. Then there are songs that you grimace just thinking about playing. You g...more...

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