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Cafe2Go #75: Jennifer Wah, ABC, MC, Chair of the Accreditation Committee Updated: 2011-10-09 21:27:14 Description: It is Accreditation Month at IABC – the best time to apply for accreditation, IABCs globally-recognized professional credential program. Anyone who applies between October 1 and November 15 will receive a US$20 gift certificate to the IABC Know...more... LISTEN NOW | VIEW CACHE | DOWNLOAD CW Radio #21: Cause marketing – an interview with Kami Watson Huyse, APR Updated: 2011-10-05 23:16:02 Description: It’s all the rage for companies these days to tie their marketing efforts to a social or environmental cause. After all, why not boost business and help out a cause at the same time? But cause-connected campaigns need to be carefully crafted in ...more... LISTEN NOW | VIEW CACHE | DOWNLOAD Conversations with CEOs – Interview with Mark Price, Managing Director, Waitrose Updated: 2011-09-29 19:39:02 Description: Researcher Merrill Shugoll talks with Mark Price of Waitrose supermarkets about the importance of communication as well as the three keys to effective communication: clarity, consistency and repetition. Price says that his company, like others, is ch...more... LISTEN NOW | VIEW CACHE | DOWNLOAD Cafe2Go #74: Mark Weiner on measurement and the upcoming Strategic Communications Conference Updated: 2011-09-27 23:43:18 Description: IABC’s Global Strategic Communications Conference is set for November 2-4 in New York City, co-sponsored by PRIME Research and the S.I. Newhouse School of Public Communications at Syracuse University. In this Cafe2Go interview, Shel Holtz, ABC,...more... LISTEN NOW | VIEW CACHE | DOWNLOAD CW Radio #20: Content curation – an interview with Shel Holtz, IABC Fellow Updated: 2011-06-02 22:57:07 Description: As more and more content is produced and uploaded to the Web, people are finding it increasingly difficult to locate useful and credible information. CW Bulletin author Shel Holtz, ABC, IABC Fellow, contends that content curation, which involves fin...more... LISTEN NOW | VIEW CACHE | DOWNLOAD Cafe2Go #73: Russell Grossman, Chair of the World Conference Program Advisory Committee Updated: 2011-05-09 22:19:53 Description: Helping you maximize your IABC conference experience is a primary objective of two key sessions at the World Conference next month – the conference orientation workshops on Sunday June 12 and Monday June 13 led by Russell Grossman and Karen Sus...more... LISTEN NOW | VIEW CACHE | DOWNLOAD CW Radio #19: Become an ethical adviser to leaders and help your company as well as your career, interview with Shannon Bowen, Ph.D. Updated: 2011-04-28 22:54:17 Description: “We have numerous examples of what happens when we fail to consider ethics — everything from the Enrons to the Bernie Madoffs of the world,” notes Shannon Bowen, Ph.D., in this CW Radio interview. So how can communication professi...more... LISTEN NOW | VIEW CACHE | DOWNLOAD Cafe2Go #72: Young Communicators with Jeffrey Ory Updated: 2011-04-27 22:56:21 Description: The interview explores the new skills and creative thinking that young communicators offer to organizations and the insights and opportunities that senior communicators can share with their rising stars....more... LISTEN NOW | VIEW CACHE | DOWNLOAD Cafe2Go #71: Michael Zimet on The Gift of Communication Updated: 2011-04-27 01:54:50 Description: A unique opportunity awaits you if you plan to attend the IABC World Conference in San Diego. On the Saturday afternoon before the conference begins, representatives of San Diego-based nonprofits will team up with IABC volunteers to explore communica...more... LISTEN NOW | VIEW CACHE | DOWNLOAD Cafe2Go #70: Conference Keynoter Sheryl WuDunn Updated: 2011-04-12 15:28:47 Description: Sheryl WuDunn will deliver the keynote address at the 2011 World Conference in San Diego on Tuesday, June 14. WuDunn, the first Asian-American journalist to be awarded a Pulitzer Prize (for her reporting on Tiananmen Square, will speak on “gend...more... LISTEN NOW | VIEW CACHE | DOWNLOAD Cafe2Go #69: Francois Gossieaux on The Hyper-Social Organization Updated: 2011-04-07 20:02:37 Description: To stay competitive, you need to stop marketing to consumers and start socializing with communities who know what they like and are not afraid to share it, says Francois Gossieaux, co-founder of Human 1.0: you need to understand the power of social m...more... LISTEN NOW | VIEW CACHE | DOWNLOAD Cafe2Go #68: Dan Millar and Larry Smith on Crisis Management and Communication Updated: 2011-04-02 15:48:25 Description: The effects from the earthquake and tsunami in Japan that occurred on March 11, 2011, continue to dominate news agendas around the world. Indeed, those effects make up an ongoing news story that recounts tragedy and joy in equal measure, and analyses...more... LISTEN NOW | VIEW CACHE | DOWNLOAD Cafe2Go #67: World Conference Keynoter Marshall Goldsmith on Whose Job It Is to Make Employees Happy Updated: 2011-03-29 10:34:46 Description: Based on his newest book, Dr. Marshall Goldsmith discusses the new world of work and shows why mojo is more important than ever before. Dr. Goldsmith was named one of the fifteen most influential business thinkers in the world in a study conducted by...more... LISTEN NOW | VIEW CACHE | DOWNLOAD CW Radio # 18: The changing role of the communicator – an interview with Peter Schram Updated: 2011-03-17 17:54:46 Description: Fallout from the financial crisis, globalization and the increased popularity of online social networks are just some of the factors affecting the role of today’s communicators. In this interview with Executive Editor Natasha Nicholson, CW Bulletin...more... LISTEN NOW | VIEW CACHE | DOWNLOAD |
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